I work at the intersection of emerging technology, culture, and storytelling.
I like distilling complex systems into clear narratives, spotting patterns across industries, and asking the questions that need asking.
I'm currently Product Marketing Director at Fireblocks, an institutional crypto custody company, where I help businesses securely support digital assets and cryptocurrencies. My perspective spans both enterprise experience (nearly a decade at IBM) and hands-on work with multiple projects and ecosystems in the crypto landscape (Solana, Algorand, Avalanche, NEAR, ZKsync, Tezos).
Alongside my marketing work, I write essays about tech and business, explore both the philosophy and practical application of AI, and develop projects that bridge tech, ethics, and human imagination. Whether I'm shaping a go-to-market strategy or writing about what it means to be human in the age of machines, my focus is always on clarity, meaning, and impact.